[12/2/2013] Sapporo planning to sell naming rights for Sapporo Dome to help pay for renovation project
Sapporo City is planning to sell naming rights for Sapporo Dome to help pay for a ten-year renovation project. The city attempted to sell naming rights to the dome twice in 2011, but failed (they were looking for a five-year deal worth 2.5 billion yen). This time around, they plan to involve the Nippon Ham Fighters and stadium officials with hopes of casting a wide net. Depending on how discussions go, an announcement could be made as early as January
Renovations to the dome are slated to begin after the 2014 season. Costs are expected to fall somewhere between nine and ten billion yen.
Source: Nikkan Sports 12/2/2013