According to a number of reports (like Daily Sports and Sanspo), TBS Holdings and DeNA will be officially announcing that they've come to an agreement on the sale of the Yokohama Bay Stars. The specific sources have been specified, other than unnamed sources close to the negotiations.
Both companies are expected to hold board of director meetings on the 28th for final approval and an announcement will likely be made once the NPB is notified of the deal. The cost will probably be around 10B yen and the team will stay put in Yokohama for the time being. TBS will be selling most of their 69.2% share in the team.
The sale of the team will still need to be approved by the other owners and a vote is planned for the next owner meetings on 12/1.
According to the report, a number of companies have been talking to TBS Holdings about purchasing the Bay Stars, but DeNA has managed to make it's way to the top of the list.
DeNA was establish in 1999 and mobile phone game service, Mobage, has been a huge hit since its release in 2006. Sales figures for the period ending in March 2011 were reported at a total 112.7B yen with a net profit of 31.6B yen. Projected figures for the period ending in March 2011: sales at 140B yen with a net profit of 40B yen. DeNA also spends about 20B yen in advertising a year and could probably easily cover the 2.5 to 3B deficit the Bay Stars run every year.
Discussions with DeNA did begin fairly early, but talks broke down when the company was slapped with an antitrust lawsuit by the Japan Fair Trade Commission in June. TBS Holdings spoke to a number of potential buyers during this time, but couldn't find any good matches, giving DeNA another chance to return to the negotiation table.
TBS Holdings is apparently looking to sell the team for about 10B yen (which also includes the 3B yen participation fee). And at this time, there are no talks to move the team elsewhere.
UPDATE @ 1:18pm - A number of other reports have been posted, including, but not limited to, Nikkan Sports, Daily Sports, Sanspo, and Sponichi, that all say pretty much the same thing, that DeNA is currently the frontrunner.
UPDATE 10/2 @ 12:15am - Nikkan Sports (et al) has posted brief comments from Takao Obana and Daisuke Miura.
Obana: "It's beyond my control. What happens will happen."
Miura: "All I can do is do my best over the remaining games. Other than that, there's nothing more I can say."
UPDATE 10/2 @ 10:48am - TBS Holdings admitted on Saturday that they are talking to a number of companies about selling the team. DeNA answered questions of whether or not they were talking to TBS Holdings with "no comment" replies.
TBS Holdings is looking to keep a portion of the 69.2% of stock in the team and also wants to make sure they continue to have broadcast rights.